WCS A&R Spotlight; On the come up, Lj Savvy drops a new visual “TSFIL” looks to kick off Savvy Summer

Pomona native Lj Savvy has been crafting a sound a bit different from what is popular today. The multi-talented musician, engineer, artist, and lifestyle brand ambassador always seems to impress with his offerings. In this latest drop “#TSFIL” which stands for “Think She Fell In Love” the artist shows his ability to be a complete visionary. Writing and recording himself for several years now has produced a unique presentation and sound one that is unique enough to separate himself from other artists of his caliber but not so unique you can’t relate to it. The video was shot by Beans Production and the beat was produced by frequent collaborator Prod.Sky.

source https://westcoaststyles.com/spotlight/2023/05/wcs-a-on-the-come-up-lj-savvy-drops-a-new-visual-tsfil-looks-to-kick-off-savvy-summer/

WCS A&R Spotlight; Pomona Drey drops long awaited 2nd installment to “Past Due” mixtape series

Pomona Drey’s grind is something to watch. The Pomona native has made a name for himself producing, and rapping, making some of Pomona’s most memorable street anthems. The Pomona vs. Everybody artist has been focused on his brand as of late FlyM, providing apparel and music, the soundtrack to Pomona Drey’s lifestyle—the “Past Due Vol.2”  mixtape is one of PD’s most complete projects. To date, he has dropped several singles along with a Debut album “Who is Pomona Drey” that was well received. His ability to stay consistent and independent funding, producing, recording, and distributing his own works and catalog. Is something to be respected. Check the tape out!

source https://westcoaststyles.com/spotlight/2023/05/wcs-a-pomona-drey-drops-long-awaited-2nd-installment-to-past-due-mixtape-series/

AD drops another heater “Still Learning” feat. Kalan.Frfr

AD best known recently for his role as co-host on the popular YouTube Podcast platform No Jumper, is returning back to what he really is dope at which is being a dope artist. Throughout the early 2010s AD made a name for himself by dropping consistently well-received mixtapes. With one of his songs, “I Got the Juice” hitting the radio. The Compton artist would take a break from music and move his talent to No Jumper. Gaining popularity quickly as Adam22’s co-host and eventually landed his own show on the platform and co-hosted another. Things would take a turn several weeks ago as several others and AD would split from Adam 22 and No Jumper over betrayal, and sheisty business moves.

This new single shows AD’s diversity as an artist, something we haven’t seen in a while. You can check him out weekly on his own platform Cuhmunnity on YoutTube something he and his current manager Pun host together.

source https://westcoaststyles.com/news/2023/05/ad-drops-another-heater-still-learning-feat-kalan-frfr/

WCS A&R Spotlight: Cam Gnarly & Noa James connect on “It’s Inside You”

Big INLAND! as Noa James would say! the DIY’ers who pride themselves on Doing It Yourself, grind it out independently and intentionally reject some of the negative aspects of the mainstream rap game, pop back out on “It’s Inside You” the track servers as motivation, inspiration for those looking to do the same and build their own lane.

Please make no mistake though, These two are wordsmiths with a passion for Hip Hop and its unique expression of independence and individual style. What makes what they are doing cool is just that nobody sounds like either artist it’s authentic music based on their daily lives and hustle.

source https://westcoaststyles.com/sitewide-feature/2023/05/wcs-ar-spotlight-cam-gnarly-noa-james-connect-on-its-inside-you/

JasonMartin fka Problem, drops second visual form highly anticipated album “I Owe Myself”, FUPAYME is the vibe for the summer

JasonMartin fka Problem carved out his own way crafting several underground classic mixtapes and writing records for legendary artists like Snoop Dogg. JasonMartin never gave up, he successfully launched his own indie label Diamond Lane Music Group, and dropped several classic songs like “Like Whaat”, ” Don’t Be Mad at Me”, “Say That Then (feat. G Malone)” and more.

This recent rebrand and move to JasonMartin began after a 10 Year anniversary of the Mollywood mixtape series. With guest appearances by EastSide K-Boy, RjMrLa, Damar Derozen, Wallie The Sensei, and more. Which was a night of celebration but more of a closing of chapters and the launching of JasonMartin.

The new album is definitely different and feels creative, introspective. The substance and topics are relative and relatable. You can feel JasonMartin who in my opinion has matured and is open to a wider variety of conversation and topic points within the music. This transition is appropriate and hats off to JasonMartin for having the gull to evolve and add something special and personal to the game. Give the album some play time!

source https://westcoaststyles.com/news/2023/05/jasonmartin-fka-problem-drops-second-visual-form-highly-anticipated-album-i-owe-myself-fupayme-is-the-vibe-for-the-summer/

The highly anticipated collaboration album from Kokane & Suga Free is here, and it’s special!

Pomona icons Suga Free and Kokane have worked together before on other West Coast classic songs we all know and love. The SugaKane album has been talked about for a few years. Many thought it was a unicorn and would never manifest. But! it’s here and it’s everything we hoped it would be.

Suga Free is masterful as usual with his pace heavy flow and game-laced wordplay. Kokane adds the silk to each song and delivers with his signature hooks and adlibs. This combination with no interruptions is something to be celebrated. The production is perfection with several remakes to 70’s and 80’s funk classics the Pimpish duo effortlessly glide over.

All in all, this is a win for West Coast Hip Hop and Hip Hop en-general. When two players meet oh what a treat. Check this album out!

source https://westcoaststyles.com/news/2023/04/the-highly-anticipated-collaboration-album-from-kokane-suga-free-is-here-and-its-special/

Bay Area legend J Diggs drops “3 Finger Wack” a diss towards 100 Ent’s Wack 100

Bay Area artist and Thizz Nation representative J Diggs just dropped a bombshell on culture commentator and artist manager Wack 100. This isn’t the first Wack 100 diss song, but to date, it is proven to be the most heard.  Diggs held nothing back on the diss everything from the beat selection to the lyrics and the video itself, are sharp and meant to deliver a hefty blow.

Wack 100 has been attempting to make a name for himself outside of music management by talking on the once-popular mobile app Clubhouse. Clubhouse sprung to popularity during the height of the pandemic when most were stuck in their house or on long vacations around the world. Wack seemingly took this as an opportunity to be heard. But instead of using it to drive business and raise the western region to its once-prominent music industry dominance, Wack decided to take the Ricky Lake, and Wendy Williams route.

There have been many disappointing and embarrassing moments sense. The West Coast can definitely benefit from getting back to making music that influences the world. But for now, we will put this “3 Finger Wack” track on repeat.  The track pulls from the 50 Cent mega-hit “In Da Club” from the early ’00s and was produced by Sean T. Digg’s brings out what looks like the entire Bay Area for this video, which was shot and edited by Bub The SOP.

 

source https://westcoaststyles.com/news/2023/04/bay-area-legend-j-diggs-drops-3-finger-wack-a-diss-towards-100-ents-wack-100/